Picture this: You own a Shopify store that generates hundreds of thousands—if not millions—of dollars in revenue each year. Shoppers love your products and give your store countless accolades day in and day out.
Sounds like a dream, doesn’t it?
Well, this may be a dream today—but chances are, it wouldn’t stay a fantasy for too long if you take specific steps to create a Shopify store and scale it strategically over time.
This article sheds light on the nitty-gritty you need to understand in order to bring your A-game when it comes to Shopify store success.
To build a Shopify store from scratch:
- Select Products to Sell and Find a Supplier for Your Shopify Store
- Choose a Business Name for Your Shopify Store
- Sign up for a Shopify Account
- Set up Your Shopify Store
- Add Items to Your Shopify Store
- Add Product Description to Every Item in Your Shopify Store
- Sign up for a Seller Account on Any Marketplace
- Install Third-Party Apps on Your Shopify Store
- Fulfill Customers’ Orders
Read on to understand everything.
1. Select Products to Sell and Find a Supplier for Your Shopify Store
To design a commendable Shopify store anew, select your niche and the products you want to sell.
Check AliExpress, eBay, Amazon, Esty… to know where to source your Shopify products from. Find the niches you want to sell, and check the level of competition in them. Make sure the items you want to sell are less competitive, and never choose a trending product that has a high competition rate.
Know your targeted audiences’ expectations so you can understand the perfect product to list on your Shopify store.
Choose a supplier who can label, package and ship products to your customers when they place orders—and remember to check vendors’ profiles and past order fulfillment records to know if they are trustworthy.
Visit BizBash to find reputable suppliers for your Shopify store. Contact the suppliers via email and phone to agree on the terms and conditions of service.
2. Choose A Business Name for Your Shopify Store
To make a standard Shopify store from the beginning, select a unique name that can make shoppers buy products from your e-commerce store. Ponder deeply the domain name that best matches the niches you want to sell on your Shopify store.
Use a long tail keyword from your niches to craft the name you want for your online store. Use Shopify Business Name Generator to create a name for your Shopify store if you find it otherwise challenging to think of a suitable name.
Add keywords in Shopify Business Name Generator to get a list of recommendations from the tool. Scroll through the options to select an eye-catching business name for your Shopify store.
Shopify Business Name Generator is a free tool you can use to generate a business name for your Shopify store—plus, it is a user-friendly tool.
Choose a domain name that ends with .com to help your Shopify store rank better on Google. Use the .com address for your online store to help it sound professional because most professional websites use the .com domain address. Use Shopify Domain Registration to check the available .com domain address.
3. Sign Up for a Shopify Account
To build a befitting user-friendly Shopify store from scratch, visit Shopify.com and click on ‘Start free trial’ to set up your account creation.
Enter your email address, preferred password and the store name on the form. Click the “create your store” button after filling out the form to proceed with the registration. Choose a password you can remember easily but complicated enough for a random hacker to guess.
Verify your Shopify account via the link in your email inbox from Shopify.
4. Set Up Your Shopify Store
To design an outstanding Shopify store from scratch, choose a theme so you can customize your store with a logo, banner, images and color. Check Debutify for a heroic Shopify theme you can use for free. Sign up for an account to be eligible for a free theme.
Head to Pages under Online Store to create necessary pages like About Us and Contact for your Shopify store. Use Shopify Payment channel as your payment gateway–it allows for card payment and other online payment methods.
Visit Shopify Payments to set up your payment address. Supply your details, business information, product information and bank account number to complete the payment setup.
Add your PayPal email address to your Shopify store under Shopify Settings in the Payments Section if you choose to accept payments via PayPal. Change, remove or add payment options to your Shopify store anytime.
Adjust your checkout settings and set customer accounts as optional so that customers can have the privilege to check out as guests if they don’t want to login into your Shopify store.
Add abandoned checkouts to set up automatic emails reminder for shoppers and customers who checked out without completing their purchase. Add various contact means to help buyers reach out before or after placing an order. Choose the contact options that are convenient for visitors and customers.
Use email marketing to provide customers with an option to subscribe to your email list so you can inform them about new discount deals and items on your Shopify store.
Use Shopify tools to generate your store policies, such as the terms and conditions, return policies and standard privacy. Create balanced policies that are suitable for your Shopify store and favorable to customers.
5. Add Items to Your Shopify Store
To develop a worthwhile Shopify store anew, create collections for products on your Shopify store. Never include items in the wrong category. Prevent anything that can let customers or shoppers search too long before finding the product they want.
Set the product categories to help different shoppers navigate your catalog easily. Link item collections to your homepage menu.
6. Add Product Description to Every Product in Your Shopify Store
To make a worthwhile Shopify store from the beginning, write a product description that provides shoppers with detailed information so they can find answers to their questions when checking the products in your Shopify store.
Think about the problems the product can solve for your targeted audiences, the things they stand to gain from using your product, and what differentiates your products from others. Bear these in mind so you can write exceptional product descriptions.
Keep your writing positive to help your product descriptions stand out.
7. Sign Up for a Seller Account on Any Marketplace
To develop a Shopify store from scratch, sign up for a seller account on the market of your choice. Go to the marketplace website and register your presence as a seller.
Click the registration icon to fill out the vital information to complete the account. Verify the email you used to sign up for an account. Check your email inbox to see the link.
8. Install Third-Party Apps on Your Shopify Store
To make an incredible Shopify store from scratch, select a third-party App like DSers to manage your store. DSers is a free application that allows you to find products to sell, import them and fulfill your orders.
Use DSers for product creation, product sourcing, delivery, order fulfillment, etc. Focus on finding the items you want to sell, and import them to your Shopify store and sell them!
Visit Shopify App Store, search for the DSers App, and install it on your Shopify store.
Go to DSers Dashboard and browse for the products you can add to your Shopify store. Find and add products to your online store.
9. Fulfill Customers' Orders
To design a Shopify store from start, complete customers’ orders as soon as possible. Use Shopify Bogus Gateway to test if your order system is up and running. Bogus Gateway is a Shopify App for testing order completion functionality. Shopify Bogus Gateway offers an easy way to test the payment process without an actual payment.
Test your payments and ordering systems to ensure they are working perfectly. Order products with actual payment information the same way in other e-commerce stores. Pay for the product and cancel the order to know if a refund is possible.
Recap
To build a Shopify store from beginning, choose a business name for your Shopify store and use it to sign up for a Shopify account. Set up your Shopify store and add items you want from the marketplace of your choice to it.
Add product descriptions to every product in your Shopify store. Choose the marketplace to buy products from and sign up for a seller account. Install third-party apps on your Shopify store to help you manage and fulfill your customers’ orders.
